We were asked to get into our groups yesterday and brainstorm some ideas for this unit. It is an incredibly broad brief which allows us to focus the news stories on pretty much anything as long as we think about a certain target audience and tailor it towards them. During the briefings with Helen, she advised us to think about a subject area that we were particularly interested in as a starting point. She also said to think about elements in our own lives, jobs, volunteering and so on. This made me come up with my initial idea. I thought about when i've volunteered at Foal Farm which is an animal shelter and charity, home to many animals from dogs to small pets. I got into this as my dad applied to be a voluntary dog walker in his spare time and I often went with him. Animals are a great interest for many people, particularly pets. Therefore I think this would be a good focal point for the channel. The good thing about Foal Farm is they promote each and every one of the animal members, providing you with some background information about them. This makes it easy to tell everyone their story so that people will want to re home them. Here I selected an image of one of the dogs that live at the farm. It tells us about his past home which wasn't suitable for him and a little about how he's getting on. I think if we were to go forward with this idea we could centre it around a particular dog or other animal which had an interesting past in order to promote the farm and the animals that currently live there to encourage people to re home them. By focussing on a particular story, this would provide the channel with depth and allow viewers to get some inside knowledge about some of the animals. As I have met and worked with the owner and staff at the farm, there is a good chance that they would be willing to allow us to film a project there as it would provide some promotion for not only the charity, which is run mainly through donations but also help to re home some of the animals and gain some interest in them. By focussing on a tragic story, this could also make the work very emotive and moving, therefore achieving interest and making people feel more invested in the cause.
Wednesday, 21 September 2016
Digital News: Initial Idea
We were asked to get into our groups yesterday and brainstorm some ideas for this unit. It is an incredibly broad brief which allows us to focus the news stories on pretty much anything as long as we think about a certain target audience and tailor it towards them. During the briefings with Helen, she advised us to think about a subject area that we were particularly interested in as a starting point. She also said to think about elements in our own lives, jobs, volunteering and so on. This made me come up with my initial idea. I thought about when i've volunteered at Foal Farm which is an animal shelter and charity, home to many animals from dogs to small pets. I got into this as my dad applied to be a voluntary dog walker in his spare time and I often went with him. Animals are a great interest for many people, particularly pets. Therefore I think this would be a good focal point for the channel. The good thing about Foal Farm is they promote each and every one of the animal members, providing you with some background information about them. This makes it easy to tell everyone their story so that people will want to re home them. Here I selected an image of one of the dogs that live at the farm. It tells us about his past home which wasn't suitable for him and a little about how he's getting on. I think if we were to go forward with this idea we could centre it around a particular dog or other animal which had an interesting past in order to promote the farm and the animals that currently live there to encourage people to re home them. By focussing on a particular story, this would provide the channel with depth and allow viewers to get some inside knowledge about some of the animals. As I have met and worked with the owner and staff at the farm, there is a good chance that they would be willing to allow us to film a project there as it would provide some promotion for not only the charity, which is run mainly through donations but also help to re home some of the animals and gain some interest in them. By focussing on a tragic story, this could also make the work very emotive and moving, therefore achieving interest and making people feel more invested in the cause.
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