Digital News: Research - BBC

The British Broadcasting Co-opoeration (BBC) is a a British public service broadcaster. The headquarters are at the Broadcasting House in Central London. Unlike other broadcasters, it is completely funded by an annual television license fee which is charged to all households in the UK. Being the most recognised company for TV News, I thought I should do some background research into them. They are a very formal News channel, usually documenting very hard news from all around the world and not just from the UK. They show a few broadcasts throughout the day, with the most watched being the 6pm broadcast. Their set up is very formal with a desk and chair for the presenter to sit at. The surroundings are very spacious and empty with a few screens in the background. The screens show clips regarding what the presenter is talking about and will occasionally include text. In the background you can see some of the offices with people working in them to give the studio some depth.
I watched an episode of BBC News at 6pm to get a feel for their approach and style. The first thing that is very evident from the titles to the presenters is the formality. Everything has been carefully branded with the colour scheme being incredibly bold - the red in particular looks very serious. This is a colour used in the studio as well which gives it a real BBC stamp throughout. The content itself is very serious, they are usually reporting very serious news pieces regarding war and religion, which needs to be treated with professionalism to avoid complaints and offence. For our channel we want it to have the same feel as we are talking about some serious health issues and causes, therefore we will be addressing them in the same way.